THE BENEFIT BLUEPRINT

INFORMATION DESIGN | VISUAL DESIGN

PEOPLE, PLANET, PROFIT

To measure their commitment to bettering the environment and the lives of people in their communities, People Against Dirty published The Benefit Blueprint on their website in 2016. The Benefit Blueprint is a scorecard, measuring and making public commitments against 5 metrics: People Against Dirty’s waste footprint, water usage, carbon footprint, Compass of Clean score, and BCorp score. I developed the info graphics and visual design of this landing page to explain and publish these metrics and future goals.